Sparkle

The Challenge
The challenge: realising a founder's vision on a limited budget, with a visual style that must appeal equally to both a younger audience and their parents. How do you strike that delicate visual balance while ensuring the brand possesses genuine personality and depth?

The Solution
For Sparkle, our Brand Jumpstart was the smart way to solve this challenge. We began with a deeply collaborative and strategic approach, fully immersing ourselves in the founder’s vision to understand the core values. We then translated this into a carefully crafted visual identity that strikes a deliberate balance: bold and engaging enough for a younger audience, yet underpinned by a sense of quality, trust, and narrative depth that resonates equally with parents.

Crucially, we addressed the limited budget and ensured long-term consistency by empowering the founder with user-friendly templates and the knowledge to confidently produce their own high-quality, on-brand content. This made premium branding both accessible and sustainable, ensuring their brand possesses a genuine personality from its core, not superficial trends.

100+ hours saved on creative - £6,000+ saved on budget.